The
power of this program can best be appreciated by downloading
the software and using it for a few days.
It will take roughly 30 minutes. Your downloaded copy will have
2 free SMS's for you test.
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| Bringing
down the phone bill is the easiest way to benefit from CommsWizard.
Once you get in the habit of using SMS for routine and non-urgent
communication, you will save hundreds or even thousands of
rand every month. Send a message one way and ask the recipient
to respond to whatever number you would like, or with CommsWizard
Pro, they can reply directly.
One
of the largest and most unrecognised costs in many businesses,
are missed appointments and bookings. Now you can slash
this cost dramatically. In just a few minutes each morning
or afternoon, you or secretary / receptionist can send an
SMS (or email) to the days customers. It will significantly
reduce missed appointments, last minute cancellations, etc.
You will also find that those who were planning to cancel,
are prompted to do so upon recieving their message. This
can allow you to better organise your days activities at
an early stage.
Another
way to reduce costs, is to SMS account reminders rather
than posting or calling - the cost is a lot lower. Naturally,
this does not apply to the original account, but it can
be used to prompt late payers. You can be reasonably sure
that they have recieved their message by checking your own
personal 'Online History' (simply click the button on your
copy of CommsWizard), which will record all messages submitted
from your account.
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Confirming
group meetings and arrangements, is another way to save time
and a high phone bill. Unexpected changes can be relayed to
a wide number of clients in seconds. Moving the business,
tell everyone when and where in minutes, at a fraction of
the cost.
With
a little imagination, you may find many ways to communicate
the vagarities of your business to your community of clients!
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A natural
aim of any business or service provider, is profit. SMS
has a role to play, although one needs to be cautious. Appreciate
the fact that you are, in a way telephoning the client.
Ask yourself, would you like to be interupted to recieve
the information that you are planning to send? If not, don't
send that message.
So
how can you profit? Well the most obvious way, is a curtesy
message or follow up call at some point after making a sale.
Are your clients satisfied? Should you be offering them
some form of follow up service? This may go hand in hand
with an additional product or service that you already offer.
People remember this attention to detail.
A
properly managed recall and reminder program can be very
effective via SMS. Is the client due for a follow up service?
Is it time to renew some policy or contract? There are many
possibilities for advertising without actually advertising
- the secret to SMS success! |
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Even
a down and out advertisment, disguised as a special offer,
may be very effective, provided it is an annual event. Too
often, and you irritate. A package from Merlin Communications,
allows you to carry your SMS allowance to the end of the year
- you don't have to use them up each month. Thus, you can
save them up for that special offer, or perhaps for that Christmas
Greeting, etc. |
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Your
business or practice will benefit tremendously by implementing
a high level of service. An easy way to do this is simple
and unexpected communication with your clients. An SMS (or
email) saying 'Thank you for the referral', takes no time
and costs next to nothing, yet is much appreciated. Likewise
a get well message, a happy birthday, and any number of
other niceties. CommsWizard makes the process cheap and
easy. The most successful businesses will always be those
with the best service and after sales care.
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Using
new and better technology is impressive. Patients or clients
are proud to mention the fact to their friends. They appreciate
the extra effort which you have made. The secret to inceasing
prestige with SMS messages, is to thank, help,confirm, remind
or make feel good, not to annoy people with cheap advertising
tricks! Just like email SPAM, if you do it, customers will
avoid you like the plague! |
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| CommsWizard
has been designed for use in communicating with existing clients.
If you use SMS simply as an advertising tool, and you abuse
your clients, don't expect them to like you! People hate spam
- its intrusive and hugely irritating to get repeat messages
from businesses you barely know or have never dealt with.
This
does not mean that you can't promote your business in a
more subtle fashion. A happy birthday greeting, a Merry
Christmas, a thank you for a referral, etc, are almost always
appreciated, and have the effect of bringing you service
or business back into the consciousness of the client.
Of course, the better you know the client the more open
they will be to recieving messages. A message from a health
care provider whom you have known for a long time, will
rarely cause offence. A special offer from 'Joes Toy Shoppe',
where you may have shopped once, will more likely annoy
the recipient and send them to 'Mikes Toy Shoppe' the next
time! |
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Almost
any business you care to think of, can incorporate SMS usage
in some way, to their benefit. Even if it is only the occasional
thank you, or follow up message, these gestures are appreciated,
and reflect well on management!
CommsWizard
will allow any member of staff with access to a PC and email
facility, to manage the SMS / email communication activity.
It is designed to be simple for any new user, with no useless
features. It is designed for one main purpose: to organise
your clients and to SMS them rapidly. It only takes a few
minutes each day, leaving you free to focus on your specialty. |
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